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Adidas

Culture

Is it worth it for sneaker resellers to keep stocking Yeezys?

The secondary market for sneakers anticipates what’s next after the Adidas split

Culture

Sneaker supply chain issues disrupt another NBA season

Portland Trail Blazers guard Damian Lillard, others, shift release of signature shoes

Culture

The Drew League leaves Nike for partnership with Adidas

Deal with LA’s pro-am basketball league includes branded footwear, community camps and special uniforms for next summer’s 50th anniversary season

Culture

How pandemic supply chain issues have impacted NBA stars’ sneaker releases

From LeBron James to Stephen Curry to LaMelo Ball, everyone’s been waiting for their ships to come in

Sports

LaMelo Ball and the best debut performances in a first signature sneaker

From Michael Jordan in 1984 to Kobe Bryant with two brands and Trae Young’s game winner, the Charlotte Hornets star’s debut of the Puma MB.01 is in elite company

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Sneaker Legacies: Kanye West

West took a hit shoe with Nike and turned it into a fashion empire with Adidas, becoming the most important sneaker figure of his generation

Sports

Trae Young’s surprising signature sneaker debut

The Hawks guard wasn’t scheduled to play in his new kicks for months – but he couldn’t wait

Sports

James Harden’s impact in Brooklyn is growing beyond the court

The Nets star is partnering with Adidas to assist more than 25 local businesses through the launch of his new sneaker

Sports

Black women are taking over the footwear industry

These stars in sports, music or fashion double as designers, trend leaders and representatives for major brands

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