Topic Hub

Sneakers

Culture

The story behind Odell Beckham Jr.’s $200,000 diamond cleats for Super Bowl LVI

How a sneaker customizer and celebrity jeweler scrambled to deliver the Rams wide receiver’s flashy pregame footwear

Culture

Puma releases first women’s basketball collection

Veteran designer June Ambrose celebrates WNBA players with ‘ferocious’ colors

Culture

Bo Jackson makes video game history again with his first Madden cover

Three decades after starring in Tecmo Bowl, the retired running back becomes a face of Madden NFL 22

Sports

LaMelo Ball and the best debut performances in a first signature sneaker

From Michael Jordan in 1984 to Kobe Bryant with two brands and Trae Young’s game winner, the Charlotte Hornets star’s debut of the Puma MB.01 is in elite company

Sports

Francisco Lindor’s journey from Puerto Rican prodigy to MLB’s only Latino with a signature shoe

After his parents had to buy his childhood cleats on layaway, the Mets shortstop now has his own shoe

Culture

How J Balvin convinced Jordan Brand he was the real deal

After meeting the reggaeton star in Paris, Jordan texted his people ‘we’re giving J Balvin a shoe’

Sports

The complete history of signature sneakers in the WNBA

Since the league’s debut 27 years ago, 12 women have laced up a shoe bearing their names. Here are their stories.

Culture

From homeless to head of a sneaker empire, Jaysse Lopez is the ‘Sole Survivor’

The Undefeated’s special on ESPN+ tells the inspiring story of the owner of the Las Vegas-based sneaker store Urban Necessities

Culture

How Aleali May became the queen of Air Jordans

Behind the 29-year-old designer’s journey with the Jordan Brand to her latest collaboration – the ‘Fortune’ Air Jordan 14

Load More