Sneaker Stories

The complete history of signature sneakers in the WNBA

Since the league’s debut 27 years ago, 12 women have laced up a shoe bearing their names. Here are their stories.

Sneaker Legacies: Kanye West

West took a hit shoe with Nike and turned it into a fashion empire with Adidas, becoming the most important sneaker figure of his generation

From homeless to head of a sneaker empire, Jaysse Lopez is the ‘Sole Survivor’

The Undefeated’s special on ESPN+ tells the inspiring story of the owner of the Las Vegas-based sneaker store Urban Necessities

How Adidas is finding its way with its 2021 draft class and its move to LA

‘We will create culture together, and if you give me some time, I will pursue greatness like them’

How Aleali May became the queen of Air Jordans

Behind the 29-year-old designer’s journey with the Jordan Brand to her latest collaboration – the ‘Fortune’ Air Jordan 14

Sheryl Swoopes and the legacy of her signature shoe

Twenty-five years ago, the launch opened the path for more WNBA players to receive this prestigious honor

The most impactful sneakers in the history of USA men’s basketball

From Barcelona to Tokyo, Team USA has been lacing up Olympic heat for decades

‘We don’t take this for granted’: The Black women reppin’ the Jordan Brand in the WNBA

A roundtable discussion with the members of the largest collective of Jumpman endorsees in the history of women’s basketball

LeBron James to debut the Nike LeBron 19 in ‘Space Jam: A New Legacy’

‘This is the first time we’ve ever really debuted a shoe in a movie’