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Jordan Brand

Culture

Black women are the blueprint for James Whitner and A Ma Maniere’s new Jordan Brand collaboration

A Ma Maniére x Jordan 12 continues the brand’s conversation with Black women as the topic

Culture

 ‘Grails: When Sneakers Changed the Game’ is really about social and cultural change in golf

Hulu docuseries examines Eastside Golf’s plans for expanding the sport in the Black community

8:45

‘Logged In’: Twitter Blue creates chaos; Dua Lipa turns down World Cup

Sheila Matthews and Martenzie Johnson also give a glimpse of their shoe game, and discuss Divine Nine Neos

Culture

UCLA’s Kiki Rice lands Jordan Brand’s first name, image and likeness deal

The incoming UCLA freshman will headline new sneakers on the court and connect with the Los Angeles community through a new partnership with Jordan

Culture

Rockets’ Josh Christopher lands full-circle Jordan Brand shoe deal

After finding a passion for footwear thanks to his older brother Patrick, ‘JayGup’ looks to make his mark on — and off — court with the Jumpman

Culture

Jordan Brand collaboration with Detroit’s Two18 is a fresh breeze of originality

New Jordan 2 Low elevates Roland Coit and Two18 to a global stage

Culture

The road to the first-ever Air Jordan-themed NASCAR Cup Series car

An inside look at the design of the No. 45 car that Kurt Busch drove to victory for the 23XI Racing team

Culture

Inside Nike’s new LeBron James Innovation Center

James said he was ‘literally shedding tears’ when he got the call about the building’s plans years ago

Sports

LaMelo Ball and the best debut performances in a first signature sneaker

From Michael Jordan in 1984 to Kobe Bryant with two brands and Trae Young’s game winner, the Charlotte Hornets star’s debut of the Puma MB.01 is in elite company

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