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Sneaker Stories

Sports

How Harold Varner III signed with Jordan Brand, played TPC in Air Jordan 3

Golfer first caught the eye of Hornets executive Fred Whitfield

Culture

The ‘He Got Game’ Air Jordan 13s starred in Spike Lee’s film — and became one of the most famous ever

In a freakishly authentic bit of product placement, Ray Allen and Denzel Washington gave the Jordan Brand’s first shoe a backstory

Culture

Jordan Brand is giving kids full rides to college — no basketball experience needed

’To see young people learn they can go to college and don’t have to worry about money, it’s hard to put into words’

Culture

Julius Erving, Rasheed Wallace and Ray Allen break down their most iconic playoff sneakers

Converse, Nike and Air Jordan will release the shoes as part of ‘Art of a Champion’ collection

Culture

James Harden’s fresh new Adidas colorway recalls his beloved junior high school years

Rapper Nipsey Hussle takes L.A. pride in the Audubon Middle School alum and leading MVP candidate

Culture

Nike announces limited-edition release of ‘EQUALITY’ LeBron 15s

All proceeds will be donated to the National Museum of African American History and Culture

Culture

Why Candace Parker has stuck with Adidas her whole athletic life

The L.A. Sparks star can go from Pro Models to Pusha Ts

Culture

The top 24 sneaker sightings of 2018 NBA All-Star Weekend

Style, swag, originality, and strong statements — who’s the All-Star sneaker MVP?

Culture

The making of Kendrick Lamar’s Nike Cortez Kenny II

The new sneaker is inspired by the artist’s childhood, his music, and his respect for women

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