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Jordan Brand
Culture
Kids from all over the world are playing one-on-one for a Jordan Brand deal – and maybe more
The second installment of The One tournament has hopefuls dueling in New York City for a chance at a shoe deal and exposure
Culture
August’s best sneaker drops: Your guide to this month’s must-have releases
A slew of grails and vaunted collaborations lead a hot month
Culture
Revisiting the ‘Steel’ Air Jordan 10: It’s the shoe Michael Jordan didn’t want but needed
Design drama, slumping sales, and a star on sabbatical almost kept His Airness’ company from taking off
Culture
Jordan Brand unveils the Air Jordan 40, a fusion of past and present
The latest sneaker in Jordan’s signature line set to release July 12
Culture
How ‘The Fresh Prince of Bel-Air’ and 1990s Black television made the Air Jordan 5 ‘Grape’ legendary
Will Smith’s sitcom character’s love for sneakers created a cultural impact beyond the court
Culture
June’s best sneaker drops: Your guide to this month’s must-have releases
A colorful array of choices for your summer sneaker rotation
Culture
Minnesota Lynx star Napheesa Collier joins Jordan Brand’s WNBA roster
Olympic gold medalist continues to establish herself as a marquee name in the league
Culture
May’s best sneaker drops: Your guide to this month’s must-have releases
WNBA stars make their mark, a mom receives a lot of love, and new pieces join the rotation
Culture
April’s best sneaker drops: Your guide to this month’s must-have releases
Spring options abound from Adidas, Asics and Nike